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© ohiostudio 2021

    Ohio Studio
    by ArrowHiTech

    The LeeTee Milk Tea Brand Identity

    04th Feb

    LeeTee is the brand of milk tea Made in Vietnam. Since the start of the project of brand identity and product packaging design, Ohio Studio has always focused on difference.

    Young people who are especially from 13 to 23 years old are LeeTee’s targeted customers, so Ohio Studio chose pink as the main color, which represents youthfulness, love and enthusiasm.